Retail signage
Storefront, interior and promotional identification for customer-facing locations.
Signage / COMMERCIAL SIGNAGE
Signage for retail locations, offices and commercial properties.

Storefront
Overview
Commercial signage can connect exterior identification, interior branding and directional information as one coordinated scope. Planning begins with the site, the audience and the information each sign needs to communicate.
Applications
Storefront, interior and promotional identification for customer-facing locations.
Reception, room and branded elements for professional workspaces.
Clear exterior signs that establish the property or tenant presence.
Practical information for vehicle and pedestrian movement through a site.
Design considerations
Architecture, access, mounting surfaces and viewing routes shape the scope.
Approved colors, type and artwork should remain consistent across applications.
Primary identification and supporting directions need distinct levels of emphasis.
Dimensions, access and placement should be reviewed before production decisions.

Application focus
A coordinated sign family gives primary identification, tenant information and directions clear but different levels of emphasis.
What to bring
Category questions
The scope may include building identification, storefront signs, lobby signs, tenant panels and directional information, depending on the property.
Approved type, colors, materials and spacing rules can connect signs of different sizes and purposes.
Begin with the locations that identify the property and guide visitors at entrances and decision points.
Discuss your signage
Tell us about the location, intended use and any available dimensions or artwork. We can discuss an appropriate next step.